/* RESET + BASE */
* { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --mcl-accent: #1e73be;
  --mcl-accent-dark: #1a5fa0;
  --mcl-dark: #222222;
  --mcl-body: #3a3a3a;
  --mcl-muted: #666666;
  --mcl-light: #f7f8f9;
  --mcl-border: #e5e7eb;
  --mcl-white: #ffffff;
  --max-w: 1000px;
}

html { scroll-behavior: smooth; }
body {
  font-family: 'Inter', -apple-system, BlinkMacSystemFont, sans-serif;
  background: var(--mcl-white);
  color: var(--mcl-body);
  font-size: 16px;
  line-height: 1.6;
}

h1, h2, h3, h4, h5, h6 {
  font-family: 'Montserrat', 'Inter', sans-serif;
  color: var(--mcl-dark);
  line-height: 1.2;
}

.inner {
  max-width: var(--max-w);
  margin: 0 auto;
  padding: 0 32px;
}

/* HEADER */
.site-header {
  background: var(--mcl-white);
  border-bottom: 1px solid var(--mcl-border);
  position: sticky;
  top: 0;
  z-index: 40;
}
.site-header .inner {
  display: flex;
  align-items: center;
  justify-content: space-between;
  height: 56px;
}
.header-brand {
  display: flex;
  align-items: center;
  gap: 10px;
}
.brand-logo { height: 32px; width: auto; }
.brand-x {
  font-size: 16px;
  color: var(--mcl-muted);
  font-weight: 300;
}
.brand-mcl {
  font-family: 'Montserrat', sans-serif;
  font-weight: 700;
  font-size: 14px;
  color: var(--mcl-dark);
}
.confidential-badge {
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 1px;
  text-transform: uppercase;
  color: var(--mcl-muted);
  border: 1px solid var(--mcl-border);
  padding: 4px 12px;
  border-radius: 4px;
}

/* BUTTONS */
.btn-cta {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  padding: 10px 20px;
  background: var(--mcl-accent);
  color: white;
  font-family: 'Montserrat', sans-serif;
  font-weight: 600;
  font-size: 14px;
  border-radius: 8px;
  text-decoration: none;
  transition: background 0.2s;
  border: none;
  cursor: pointer;
}
.btn-cta:hover { background: var(--mcl-accent-dark); }
.btn-outline {
  display: inline-flex;
  align-items: center;
  gap: 6px;
  padding: 10px 20px;
  background: transparent;
  color: rgba(255,255,255,0.8);
  font-family: 'Montserrat', sans-serif;
  font-weight: 600;
  font-size: 14px;
  border-radius: 8px;
  text-decoration: none;
  border: 1px solid rgba(255,255,255,0.3);
  transition: all 0.2s;
  cursor: pointer;
}
.btn-outline:hover { background: rgba(255,255,255,0.1); color: white; border-color: rgba(255,255,255,0.5); }

/* HERO */
.hero {
  background: linear-gradient(135deg, #0f172a 0%, #1e293b 100%);
  color: white;
  padding: 72px 32px;
}
.hero .inner {
  display: grid;
  grid-template-columns: 1.1fr 0.9fr;
  gap: 48px;
  align-items: center;
}
.hero-badge {
  display: inline-block;
  background: rgba(30,115,190,0.2);
  color: var(--mcl-accent);
  font-family: 'Montserrat', sans-serif;
  font-weight: 700;
  font-size: 11px;
  letter-spacing: 1px;
  text-transform: uppercase;
  padding: 5px 14px;
  border-radius: 20px;
  margin-bottom: 14px;
}
.hero h1 {
  font-size: 40px;
  font-weight: 800;
  color: white;
  margin-bottom: 14px;
  letter-spacing: -1px;
}
.hero h1 span { color: var(--mcl-accent); }
.hero p { font-size: 16px; color: rgba(255,255,255,0.7); margin-bottom: 24px; line-height: 1.7; }
.hero-ctas { display: flex; gap: 10px; flex-wrap: wrap; }
.hero-stats { display: grid; grid-template-columns: 1fr 1fr; gap: 12px; }
.hero-stat {
  background: rgba(255,255,255,0.05);
  border: 1px solid rgba(255,255,255,0.1);
  border-radius: 10px;
  padding: 16px;
  text-align: center;
}
.hero-stat .num {
  font-family: 'Montserrat', sans-serif;
  font-size: 32px;
  font-weight: 800;
  color: var(--mcl-accent);
  display: block;
}
.hero-stat .label { font-size: 12px; color: rgba(255,255,255,0.6); margin-top: 4px; }

/* CLIENTS BAR */
.clients-bar {
  background: var(--mcl-white);
  border-bottom: 1px solid var(--mcl-border);
  padding: 14px 0;
  overflow: hidden;
}
.clients-inner {
  max-width: var(--max-w);
  margin: 0 auto;
  padding: 0 32px;
  display: flex;
  align-items: center;
  gap: 20px;
}
.clients-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 600;
  color: var(--mcl-muted);
  text-transform: uppercase;
  letter-spacing: 0.5px;
  white-space: nowrap;
  flex-shrink: 0;
}
.clients-track {
  overflow: hidden;
  flex: 1;
  mask-image: linear-gradient(to right, transparent, black 48px, black calc(100% - 48px), transparent);
  -webkit-mask-image: linear-gradient(to right, transparent, black 48px, black calc(100% - 48px), transparent);
}
.clients-scroll {
  display: flex;
  align-items: center;
  gap: 40px;
  animation: scrollLogos 30s linear infinite;
  width: max-content;
}
.clients-scroll img { height: 24px; width: auto; opacity: 0.5; transition: opacity 0.2s; }
.clients-scroll img:hover { opacity: 0.8; }
@keyframes scrollLogos {
  0% { transform: translateX(0); }
  100% { transform: translateX(-50%); }
}

/* SECTIONS */
.section { padding: 56px 32px; }
.section .inner { max-width: var(--max-w); margin: 0 auto; }
.section-alt { background: var(--mcl-light); }
.section-dark {
  background: linear-gradient(135deg, #0f172a 0%, #1e293b 100%);
  color: white;
}
.section-dark h2, .section-dark h3, .section-dark h4 { color: white; }
.section-label {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 700;
  letter-spacing: 1.5px;
  text-transform: uppercase;
  color: var(--mcl-accent);
  margin-bottom: 6px;
}
.section h2 {
  font-size: 32px;
  font-weight: 800;
  margin-bottom: 10px;
  letter-spacing: -0.5px;
}
.section-intro {
  font-size: 16px;
  color: var(--mcl-muted);
  max-width: 640px;
  margin-bottom: 32px;
  line-height: 1.6;
}
.section-dark .section-intro { color: rgba(255,255,255,0.6); }

/* PROBLEMS */
.problems-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px;
  margin-top: 24px;
}
.problem-card {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 20px;
  position: relative;
}
.problem-severity {
  display: inline-block;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.5px;
  text-transform: uppercase;
  padding: 3px 10px;
  border-radius: 4px;
  margin-bottom: 8px;
}
.problem-critical .problem-severity { background: #fef2f2; color: #991b1b; }
.problem-high .problem-severity { background: #fefce8; color: #854d0e; }
.problem-card h3 { font-size: 16px; margin-bottom: 6px; }
.problem-card p { font-size: 13px; line-height: 1.6; }
.positive-signal {
  background: #f0fdf4;
  border: 1px solid #bbf7d0;
  border-radius: 8px;
  padding: 12px 16px;
  margin-top: 16px;
  font-size: 13px;
  color: #166534;
}

/* OBJECTIVES */
.objectives-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
  margin-top: 24px;
}
.obj-card {
  border-radius: 12px;
  padding: 24px;
  position: relative;
}
.obj-immediate { background: #0f172a; color: white; }
.obj-pipeline { background: white; border: 2px solid var(--mcl-accent); }
.obj-icon { font-size: 28px; display: block; margin-bottom: 8px; }
.obj-card h3 { font-size: 18px; margin-bottom: 6px; }
.obj-immediate h3, .obj-immediate p { color: white; }
.obj-card p { font-size: 14px; margin-bottom: 12px; line-height: 1.5; }
.obj-channels { display: flex; flex-wrap: wrap; gap: 6px; }
.obj-channels span {
  font-size: 11px;
  font-weight: 600;
  padding: 4px 10px;
  border-radius: 4px;
  font-family: 'Montserrat', sans-serif;
}
.obj-immediate .obj-channels span { background: rgba(255,255,255,0.1); color: rgba(255,255,255,0.8); }
.obj-pipeline .obj-channels span { background: #eff6ff; color: #1e40af; }

/* CONTENT MATRIX */
.content-matrix {
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  overflow: hidden;
  margin-top: 20px;
}
.matrix-header {
  display: grid;
  grid-template-columns: 90px repeat(5, 1fr);
  gap: 1px;
  background: var(--mcl-dark);
}
.mh-corner { background: var(--mcl-dark); }
.mh-cell {
  padding: 8px 6px;
  font-size: 10px;
  font-weight: 700;
  text-align: center;
  color: white;
  line-height: 1.3;
  font-family: 'Montserrat', sans-serif;
}
.aw1 { background: #1e3a5f; }
.aw2 { background: #1e3a8a; }
.aw3 { background: #2563eb; }
.aw4 { background: #3b82f6; }
.aw5 { background: #60a5fa; }
.matrix-row {
  display: grid;
  grid-template-columns: 90px repeat(5, 1fr);
  gap: 1px;
  background: var(--mcl-border);
}
.mr-label {
  padding: 6px 8px;
  font-size: 11px;
  font-weight: 700;
  color: var(--mcl-dark);
  background: var(--mcl-light);
  display: flex;
  align-items: center;
  font-family: 'Montserrat', sans-serif;
}
.cta-label { color: #dc2626; }
.mc {
  background: white;
  padding: 8px;
  min-height: 24px;
  position: relative;
  cursor: pointer;
  transition: background 0.15s;
}
.mc:hover { background: #eff6ff; }
.mc:hover::after { opacity: 1; transform: translate(-50%, -50%) scale(1.6); }
.mc::after {
  content: '';
  position: absolute;
  top: 50%;
  left: 50%;
  transform: translate(-50%, -50%);
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background: #93c5fd;
  opacity: 0.4;
  transition: opacity 0.15s, transform 0.15s;
}
.mc-cta { background: #fef2f2; }
.mc-cta::after { background: #f87171; opacity: 0.5; }
.matrix-note {
  font-size: 13px;
  color: var(--mcl-muted);
  text-align: center;
  margin-top: 12px;
  line-height: 1.5;
}

/* CHANNELS */
.ch-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 14px;
  margin-top: 24px;
}
.ch {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 18px;
  transition: transform 0.15s, box-shadow 0.15s;
}
.ch:hover { transform: translateY(-2px); box-shadow: 0 4px 12px rgba(0,0,0,0.08); }
.ch-icon { font-size: 24px; display: block; margin-bottom: 6px; }
.ch h3 { font-size: 15px; font-weight: 700; margin-bottom: 3px; }
.ch-sub { font-size: 11px; color: var(--mcl-muted); margin-bottom: 6px; }
.ch p { font-size: 12px; line-height: 1.5; }

/* LEAD MAGNETS */
.magnets-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 14px;
  margin-top: 24px;
}
.magnet-card {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 20px;
  position: relative;
}
.magnet-primary {
  grid-column: 1 / -1;
  border-color: var(--mcl-accent);
  border-width: 2px;
}
.magnet-status {
  position: absolute;
  top: 12px;
  right: 12px;
  background: #f0fdf4;
  color: #166534;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  padding: 3px 10px;
  border-radius: 4px;
  text-transform: uppercase;
  letter-spacing: 0.5px;
}
.magnet-icon { font-size: 28px; display: block; margin-bottom: 8px; }
.magnet-card h3 { font-size: 16px; margin-bottom: 6px; }
.magnet-card p { font-size: 13px; line-height: 1.6; }
.magnet-flow {
  display: flex;
  align-items: center;
  gap: 6px;
  margin-top: 12px;
  flex-wrap: wrap;
}
.magnet-flow span {
  font-size: 11px;
  padding: 4px 10px;
  background: #eff6ff;
  border-radius: 4px;
  color: #1e40af;
  font-weight: 500;
}

/* NURTURE ENGINE */
.nurture-grid {
  display: grid;
  grid-template-columns: 1.8fr 1fr;
  gap: 20px;
  margin-top: 24px;
}
.nurture-main {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 24px;
}
.nurture-intro { font-size: 14px; color: var(--mcl-body); margin-bottom: 10px; line-height: 1.6; }

/* Awareness flow */
.awareness-flow {
  display: flex;
  align-items: stretch;
  gap: 3px;
  margin: 14px 0;
  overflow-x: auto;
}
.aw-stage {
  flex: 1;
  min-width: 120px;
  border-radius: 8px;
  padding: 10px 8px;
  text-align: center;
}
.aw-stage .aw-label {
  display: block;
  font-family: 'Montserrat', sans-serif;
  font-size: 9px;
  font-weight: 700;
  letter-spacing: 1px;
  text-transform: uppercase;
  opacity: 0.7;
  margin-bottom: 3px;
}
.aw-stage .aw-name {
  display: block;
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 700;
  margin-bottom: 4px;
}
.aw-stage small { font-size: 10px; opacity: 0.8; line-height: 1.4; }
.aw-s1 { background: #1e3a5f; color: white; }
.aw-s2 { background: #1e3a8a; color: white; }
.aw-s3 { background: #2563eb; color: white; }
.aw-s4 { background: #3b82f6; color: white; }
.aw-s5 { background: #60a5fa; color: white; }
.aw-arrow { display: flex; align-items: center; font-size: 16px; color: var(--mcl-muted); padding: 0 2px; }

/* Loop badge */
.loop-badge {
  background: #f0f9ff;
  border: 1px solid #bae6fd;
  border-radius: 8px;
  padding: 8px 14px;
  font-size: 12px;
  color: #0369a1;
  text-align: center;
  margin: 10px 0;
}

/* Freq box */
.freq-box {
  background: #f0f9ff;
  border: 1px solid #bae6fd;
  border-radius: 8px;
  padding: 10px 14px;
  margin: 10px 0;
  display: flex;
  gap: 16px;
  align-items: center;
  flex-wrap: wrap;
}
.freq-box div { font-size: 12px; color: var(--mcl-body); }

/* Email structure */
.microdose-box {
  background: var(--mcl-light);
  border-radius: 8px;
  padding: 14px 16px;
  margin-top: 10px;
}
.microdose-box h4 { font-size: 13px; font-weight: 800; margin-bottom: 8px; }
.md-item {
  font-size: 12px;
  padding: 5px 0;
  border-bottom: 1px solid var(--mcl-border);
  line-height: 1.5;
}
.md-item:last-child { border-bottom: none; }

/* CTA variety */
.cta-variety-box {
  background: #fefce8;
  border: 1px solid #fde68a;
  border-radius: 8px;
  padding: 14px 16px;
  margin-top: 10px;
}
.cta-variety-box h4 { font-size: 13px; font-weight: 800; color: #92400e; margin-bottom: 6px; }
.cta-variety-box > p { font-size: 12px; color: #78350f; margin-bottom: 8px; }
.cta-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 5px; }
.cta-card {
  background: white;
  border-radius: 6px;
  padding: 8px 10px;
  font-size: 11px;
}
.cta-card strong { color: #92400e; display: block; margin-bottom: 2px; }
.cta-card span { color: #78350f; font-style: italic; }

/* Scoring sidebar */
.nurture-side { display: flex; flex-direction: column; gap: 14px; }
.scoring-card, .segment-card, .rule-card {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 16px;
}
.scoring-card h3, .segment-card h3, .rule-card h3 { font-size: 15px; margin-bottom: 6px; }
.score-table { width: 100%; font-size: 12px; margin-top: 6px; }
.score-table td { padding: 3px 0; }
.score-table td:last-child { text-align: right; font-weight: 700; }
.score-pos { color: #16a34a; }
.score-neg { color: #dc2626; }
.seg { display: flex; justify-content: space-between; padding: 5px 8px; border-radius: 5px; margin: 3px 0; font-size: 12px; }
.seg-label { font-weight: 700; }
.seg-cold { background: #eff6ff; color: #1e40af; }
.seg-warm { background: #fefce8; color: #854d0e; }
.seg-hot { background: #fef2f2; color: #991b1b; }
.seg-note { font-size: 11px; color: var(--mcl-muted); margin-top: 4px; }
.rule-card p { font-size: 12px; line-height: 1.5; }

/* OMNIPRESENCE */
.omni-grid {
  display: grid;
  grid-template-columns: 1.6fr 1fr;
  gap: 20px;
  margin-top: 24px;
}
.omni-card {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 24px;
}
.freq-table { margin-top: 14px; }
.freq-row {
  display: flex;
  justify-content: space-between;
  align-items: center;
  padding: 8px 12px;
  border-radius: 6px;
  margin: 3px 0;
  font-size: 12px;
}
.freq-seg { font-weight: 700; min-width: 100px; }
.freq-val { font-weight: 800; font-size: 14px; }
.freq-note { color: var(--mcl-muted); font-size: 11px; }
.freq-cold { background: #eff6ff; }
.freq-warm { background: #fefce8; }
.freq-hot { background: #fef2f2; }
.omni-side { display: flex; flex-direction: column; gap: 14px; }
.omni-rule {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 18px;
}
.omni-rule h4 { font-size: 13px; margin-bottom: 5px; }
.omni-rule p { font-size: 12px; line-height: 1.5; }

/* MEETING ARCHITECTURE */
.meeting-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 14px;
  margin-top: 24px;
}
.meet-card {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 20px;
}
.meet-card h3 { font-size: 15px; margin-bottom: 6px; }
.meet-card p { font-size: 12px; line-height: 1.5; }
.belief-timeline { margin-top: 10px; }
.belief {
  display: flex;
  align-items: flex-start;
  gap: 6px;
  padding: 6px 0;
  border-bottom: 1px solid var(--mcl-border);
  font-size: 11px;
}
.belief:last-child { border-bottom: none; }
.belief-time {
  background: var(--mcl-accent);
  color: white;
  padding: 2px 6px;
  border-radius: 3px;
  font-weight: 700;
  font-size: 10px;
  white-space: nowrap;
}
.belief-obj { color: #dc2626; font-style: italic; min-width: 100px; }
.belief-fix { color: var(--mcl-body); }
.noshow-flow { margin-top: 8px; }
.ns-step { font-size: 11px; padding: 5px 0; border-bottom: 1px solid var(--mcl-border); line-height: 1.4; }
.ns-step:last-child { border-bottom: none; }
.ns-time { font-weight: 700; color: var(--mcl-accent); margin-right: 4px; }

/* TIMELINE */
.timeline-grid {
  display: grid;
  grid-template-columns: repeat(5, 1fr);
  gap: 12px;
  margin-top: 24px;
}
.timeline-card {
  background: white;
  border: 1px solid var(--mcl-border);
  border-radius: 10px;
  padding: 18px;
}
.timeline-ongoing { border-color: var(--mcl-accent); border-width: 2px; }
.timeline-week {
  display: inline-block;
  font-family: 'Montserrat', sans-serif;
  font-size: 10px;
  font-weight: 700;
  letter-spacing: 0.5px;
  text-transform: uppercase;
  color: var(--mcl-accent);
  margin-bottom: 6px;
}
.timeline-card h3 { font-size: 14px; margin-bottom: 8px; }
.timeline-card ul { list-style: none; padding: 0; }
.timeline-card li {
  font-size: 11px;
  padding: 3px 0;
  padding-left: 12px;
  position: relative;
  line-height: 1.5;
}
.timeline-card li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 9px;
  width: 5px;
  height: 5px;
  border-radius: 50%;
  background: var(--mcl-accent);
}

/* RESPONSIBILITIES */
.resp-grid {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 16px;
  margin-top: 24px;
}
.resp-card {
  border-radius: 10px;
  padding: 24px;
}
.resp-mcl { background: #0f172a; color: white; }
.resp-cvs { background: white; border: 2px solid #22c55e; }
.resp-card h3 { font-size: 16px; margin-bottom: 12px; }
.resp-mcl h3 { color: white; }
.resp-card ul { list-style: none; padding: 0; }
.resp-card li {
  font-size: 12px;
  padding: 4px 0;
  padding-left: 14px;
  position: relative;
  line-height: 1.5;
}
.resp-card li::before {
  content: '';
  position: absolute;
  left: 0;
  top: 9px;
  width: 5px;
  height: 5px;
  border-radius: 50%;
}
.resp-mcl li { color: rgba(255,255,255,0.8); }
.resp-mcl li::before { background: var(--mcl-accent); }
.resp-cvs li::before { background: #22c55e; }

/* PRICING */
.pricing-extras {
  display: flex;
  gap: 16px;
  justify-content: center;
  flex-wrap: wrap;
}
.pricing-extra {
  background: rgba(255,255,255,0.06);
  border: 1px solid rgba(255,255,255,0.1);
  border-radius: 8px;
  padding: 14px 18px;
  text-align: center;
}
.pricing-extra strong {
  display: block;
  color: white;
  font-family: 'Montserrat', sans-serif;
  font-size: 13px;
  margin-bottom: 4px;
}
.pricing-extra span { font-size: 12px; color: rgba(255,255,255,0.6); }

/* FAQS */
.faq-list { max-width: 700px; margin: 24px auto 0; }
.faq-item { border-bottom: 1px solid var(--mcl-border); padding: 16px 0; }
.faq-q {
  font-family: 'Montserrat', sans-serif;
  font-size: 15px;
  font-weight: 700;
  color: var(--mcl-dark);
  cursor: pointer;
  display: flex;
  justify-content: space-between;
  align-items: center;
  gap: 10px;
}
.faq-q::after {
  content: '+';
  font-size: 22px;
  font-weight: 300;
  color: var(--mcl-accent);
  transition: transform 0.2s;
  flex-shrink: 0;
}
.faq-item.open .faq-q::after { content: '-'; }
.faq-a { max-height: 0; overflow: hidden; transition: max-height 0.3s ease; }
.faq-item.open .faq-a { max-height: 500px; }
.faq-a p { padding-top: 10px; font-size: 14px; line-height: 1.6; color: var(--mcl-muted); }

/* FOOTER */
.site-footer {
  background: var(--mcl-dark);
  color: white;
  padding: 40px 32px;
}
.site-footer .inner {
  max-width: var(--max-w);
  margin: 0 auto;
  display: grid;
  grid-template-columns: 2fr 1fr;
  gap: 40px;
}
.footer-brand { display: flex; align-items: center; gap: 10px; }
.footer-brand img { height: 32px; width: auto; }
.site-footer p { font-size: 13px; color: rgba(255,255,255,0.6); line-height: 1.6; }
.footer-contact { margin-top: 10px; }
.footer-contact a {
  display: block;
  font-size: 13px;
  color: rgba(255,255,255,0.7);
  text-decoration: none;
  margin-bottom: 3px;
  transition: color 0.2s;
}
.footer-contact a:hover { color: var(--mcl-accent); }
.footer-col h4 {
  font-family: 'Montserrat', sans-serif;
  font-size: 11px;
  font-weight: 600;
  text-transform: uppercase;
  letter-spacing: 1px;
  color: rgba(255,255,255,0.5);
  margin-bottom: 12px;
}
.footer-col ul { list-style: none; }
.footer-col li { margin-bottom: 6px; }
.footer-col a {
  font-size: 13px;
  color: rgba(255,255,255,0.6);
  text-decoration: none;
  transition: color 0.2s;
}
.footer-col a:hover { color: white; }
.footer-bottom {
  max-width: var(--max-w);
  margin: 0 auto;
  padding-top: 20px;
  margin-top: 24px;
  border-top: 1px solid rgba(255,255,255,0.1);
  font-size: 12px;
  color: rgba(255,255,255,0.4);
  text-align: center;
}

/* TOOLTIP */
.matrix-tooltip {
  position: fixed;
  z-index: 9999;
  background: #0f172a;
  color: #e2e8f0;
  border-radius: 10px;
  padding: 14px 16px;
  width: 400px;
  font-size: 11px;
  line-height: 1.5;
  box-shadow: 0 12px 40px rgba(0,0,0,0.35);
  pointer-events: none;
  opacity: 0;
  transition: opacity 0.15s;
}
.matrix-tooltip.visible { opacity: 1; }
.matrix-tooltip .tt-header {
  font-family: 'Montserrat', sans-serif;
  font-weight: 800;
  font-size: 12px;
  color: #93c5fd;
  margin-bottom: 8px;
  padding-bottom: 6px;
  border-bottom: 1px solid #334155;
}
.matrix-tooltip .tt-channel { display: flex; gap: 6px; margin-bottom: 5px; align-items: flex-start; }
.matrix-tooltip .tt-icon { flex-shrink: 0; width: 18px; text-align: center; font-size: 12px; }
.matrix-tooltip .tt-label { font-weight: 700; color: #93c5fd; min-width: 80px; flex-shrink: 0; font-size: 10px; }
.matrix-tooltip .tt-example { color: #cbd5e1; font-style: italic; }
.matrix-tooltip .tt-cta-warn {
  margin-top: 6px;
  padding-top: 6px;
  border-top: 1px solid #334155;
  color: #f87171;
  font-weight: 600;
  font-size: 10px;
}

/* FLOW ARROWS */
.flow-arrow {
  text-align: center;
  font-size: 24px;
  color: var(--mcl-border);
  padding: 10px 0;
}

/* RESPONSIVE */
@media (max-width: 1024px) {
  .hero .inner { grid-template-columns: 1fr; }
  .hero-stats { grid-template-columns: repeat(4, 1fr); }
  .nurture-grid { grid-template-columns: 1fr; }
  .omni-grid { grid-template-columns: 1fr; }
  .ch-grid { grid-template-columns: repeat(2, 1fr); }
  .meeting-grid { grid-template-columns: 1fr; }
  .timeline-grid { grid-template-columns: repeat(3, 1fr); }
  .site-footer .inner { grid-template-columns: 1fr; gap: 24px; }
}
@media (max-width: 768px) {
  .hero { padding: 40px 24px; }
  .hero h1 { font-size: 28px; }
  .hero-stats { grid-template-columns: repeat(2, 1fr); }
  .section { padding: 40px 24px; }
  .section h2 { font-size: 24px; }
  .ch-grid { grid-template-columns: 1fr; }
  .cta-grid { grid-template-columns: 1fr; }
  .problems-grid { grid-template-columns: 1fr; }
  .objectives-grid { grid-template-columns: 1fr; }
  .magnets-grid { grid-template-columns: 1fr; }
  .resp-grid { grid-template-columns: 1fr; }
  .timeline-grid { grid-template-columns: 1fr; }
  .matrix-header, .matrix-row { grid-template-columns: 70px repeat(5, 1fr); }
  .mh-cell { font-size: 8px; padding: 4px 3px; }
  .mr-label { font-size: 9px; padding: 4px 6px; }
  .confidential-badge { display: none; }
  .inner { padding: 0 20px; }
}
